Is it time for a social media assessment – Having a plan for your social media also should include regularly reviewing your social efforts! Social media, just like your business evolves over time and you need to ensure that everything is up to date.
How much should I spend on marketing – your budget should always be a consideration of your gross revenue. As every business is different and has different goals the budget will always be different.
What is digital marketing – Digital marketing tends to cover both marketing and advertising. How are people finding your business? What digital marketing tools are you using to ensure that your business is being found?
Google Ads are for small business – Google Ads are not just for big business with a massive budget. Businesses of all sizes from micro-business upwards can take advantage to be on page one with Google Ads.
Tips for a successful small business – Running a successful business takes many different skills and patience. It is going to take time to be successful and sustain this success. You need commitment and a willingness to keep evolving and learning as you grow.
Micro Business vs Small Business – As more and more people delve into the world of being self-employed we can look at the different ways there are to classify ourselves as business owners.
Do you own your online property – There are many different ways that you can be online as a business owner. Having your own website may not be the first thing that you consider doing.
Social media marketing vs. content marketing – While these are two different types of marketing, one compliments the other. They should be part of your marketing strategy alongside SEO and paid advertising.
Local SEO for Australian business – Shopping local has become very important. Not just for consumers but also for businesses. In Australia, many people are aiming to choose their local businesses to keep them in business.
Purchasing habits have changed SEO – Small business is always changing and evolving. This evolution the same regardless of your type of business and you need to evolve with it.