Small business marketing checklist – Do you know you need to market your business but you are not just sure where to start or is your current campaign just not working?
Why e-commerce isn’t what you think it is – There are plenty of success stories and if you do the work you can achieve great things. Have a read through this blog to see some top tips to help you succeed at e-commerce.
Why you need to outsource your marketing – In many cases, small business is better off choosing to engage a professional to look after their marketing. They give your marketing a fresh perspective that you may not have as you live and breathe your business.
How to combat shopping cart abandonment – Have you ever been on a website, added to cart and then decided not to by? What were the reasons you choose to abandon the cart?
Are you bamboozled with marketing jargon – Don’t let anyone try to bamboozle you. Make sure you ask the questions and get everything explained so that you have a clear understanding. Some unscrupulous people try to bamboozle you with marketing jargon on purpose – don’t let them.
6 marketing tools no business should be without – While there are countless tools to help with marketing your business here are my top 6. These are the ones I personally use and am more than happy to recommend.
Email newsletters are hot property – Yes, you heard me correct, email newsletters are hot property! However, if your email newsletter is like an old dinosaur it is time to add a little sparkle to that t-rex. Almost everyone has at least one email address (some of us have many more). Email offers a direct line of communication from a business to its followers/subscribers and ideal clients/subscribers.
Do you have an integrated marketing plan – Integrated marketing is about creating a seamless experience for your ideal clients to interact with your business. It should work to integrate all aspects of your marketing to work together and be consistent in the delivery of your marketing.
Email Marketing predictions for 2021 and beyond – There is no time like today to get started or to revamp your email marketing. If you are implementing an integrated marketing plan email marketing is one aspect you cannot ignore.
Digital marketing predictions for 2021 and beyond – There is no time to rest as you risk being left behind and ultimately a casualty if you do not respond to the current climate. 2020 has given the world, as a whole, many challenges which have forced us to change, evolve and grow. 2021 and beyond is going to continue to challenge us in new ways and we as business owners need to ensure that we continue to evolve.