5 Ways to adapt your business to climate change – Regardless of your belief or disbelief in climate change, it has been the climate that has been an integral part of doing business. Travelling to trade your items by land or by sea, the weather had to be taken into account as part of your journey.
6 Secrets about contact pages – The humble contact page on your website is far more important than you realise. Having the right details and ensuring your visitors’ user experience is the best it can be is essential. Work on yours today.
What is Google Analytics and why do you need it – Google explains it as a way to get a deeper understanding of your customers. Giving you free tools to analyse data for your business in one place.
Marketing your business for long term success – Social media and digital marketing for your business need to have a long term strategy. It can be looked at as a marriage for your business with all the same sorts of ups and downs that a typical marriage can experience.
Are you annoying your clients – Naturally, you are trying to attract people to your business and to get them to spend money with you. You want them to feel comfortable to buy your product or your service.
Should small business compete with large business – It is important to know that while larger businesses may have more resources, small business also has its advantages. How you use this advantage is even more important.
Is Wordpress really the best choice for you – Sometimes it is just personal choice. There are people who hate Wordpress and prefer Squarespace and Wix. Both Squarespace and Wix are wonderful platforms that have great features and their SEO can also be great.
What is a holistic approach to your small business – I am not talking about a health business or new-age business. I am talking about ALL business types and sizes within the micro to small business sphere.
What is emotional marketing – How can you use emotion to not only attract an audience but to also encourage them to act? Tapping into emotions which can be good or bad can help you connect with your ideal clients.
Why you need to review your payment terms – In small business, we all have certain ways that we do business. We have procedures to ensure we do our work in a timely manner and we expect payment for this.