Small Business Advice Blog

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Blog topics include, Small Business, SEO, Content Marketing and Social Media. New blog published every Monday, subscribe to have it delivered straight to your inbox.

What is emotional marketing

What is emotional marketing – How can you use emotion to not only attract an audience but to also encourage them to act? Tapping into emotions which can be good or bad can help you connect with your ideal clients.

How social media affects mental health

How social media affects mental health – Even Facebooks executives have admitted that their platform may pose a risk to users emotional wellbeing. How can you ensure you are staying on top of your social media usage?

What days should you post on social media

What days should you post on social media – As Social Media continues to grow we are all wondering what the magical time is for us to post. It is this magical time that will maximise engagement, boost reach and hopefully increase our conversions.

Why you need an ideal client profile

Why you need an ideal client profile – Persona or profile – whatever you choose to call it your business needs to have a clear understanding of who wants what you’ve got. And what are the benefits to this individual by choosing what you have on offer? 

Avoid these website mistakes

Avoid these website mistakes – Regardless of the platform, you choose for your website here is a list of common mistakes you can avoid. I will focus this blog on Wordpress but these tips can carry across many other platforms.

How to expose your business online

How to expose your business online – With any type of marketing, consistency is key – You need to keep marketing even when you are busy. If you wait until things are quiet it can be difficult to get things running quickly.

Are you an SEO sceptic

Are you an SEO sceptic – What does SEO mean and does it leave you wondering what all this sorcery is? It is the process of constantly improving your website so that both search engines and users of search engines can understand it more easily.

Why your blog has no subscribers

Why your blog has no subscribers – Perhaps you were just using your blog as a way to generate content and inform visitors that came to your website. Is this why your blog has no subscribers? Or does your blog need a little more work so that people want to subscribe?

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