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Blog topics include, Small Business, SEO, Content Marketing and Social Media. New blog published every Monday, subscribe to have it delivered straight to your inbox.
What the experts say about Instagram – Just like all the social media platforms, there is best practice – grab a cuppa, read through the things you should be doing on Instagram. Yes, this is me (Kelly) writing this blog but you will find many people saying similar things about Instagram. I will cut all the fluff and get straight to the point for you.
Writing or Content Marketing – When you are creating content or having content created for you – Are you writing or are you content marketing? Content is used throughout the sales process to drive potential clients along to the final point of purchase or through the typical sales funnel.
What is SEO friendly hosting – You may think that your hosting and the optimisation of your website for search engines are two completely different things. Unfortunately, this is not the case – Choosing a poor hosting service will impact your search engine optimisation results!
Top tips for Social Media Engagement – Making sure that your posts encourage engagement can be tricky. Here are a few tips to help you improve what you are already doing online and get the engagement that you are looking for.
Email Database Success – It goes without saying that the number 1 thing you need to begin your email marketing strategy is an email list. However, it is not always the easiest thing to do! People are often cautious about who they hand over their email to.
What is happening to your content – So you have decided that you will be writing a blog for your business or perhaps you have outsourced this. Either way, you are going to be producing amazing content on a regular basis. How are your readers going to find you?
SEO Basics for Everyone – It is important to remember that you don’t create a website for yourself, your business – You create a website so that you can express the benefits of what you offer.
Small Business or Startup – Either way, it will be a rollercoaster of emotions and maybe a success or failure and you may have no money or you may have enough money. The founder or small business owner is generally fairly bright and a little bit of a risk taker.
What is Social Commerce – If you are selling products you will have e-commerce website (online store) so that people can buy from you. Ideally, you will want your customers to go to your website and purchase what you have. You will have a great mobile responsive website with the latest look and feel, designed to hopefully convert customers quickly to buying.
3 Problems with Email Marketing – Regardless of the type of business you have email marketing can work for you. The problem is so often, email marketing is done in an uninspiring way.
Mobile has changed SEO – Mobile technology has given us control and power like never before. If something doesn’t meet our needs we simply move onto the next thing until we find what we are looking for.
Create Content to Generate Leads – You have content all through your website – when did you last review and update this content to ensure that your message was strong? You may send newsletters, emails, brochures, business cards and more. How long ago was this content produced and is it still relevant?
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