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Blog topics include, Small Business, SEO, Content Marketing and Social Media. New blog published every week, subscribe to the Small Business Marketing & Advice Blog.
Small business marketing checklist – Do you know you need to market your business but you are not just sure where to start or is your current campaign just not working?
Core web vitals – Googles 2021 algorithm update – While there are around 200 other ranking factors these core web vitals are part of the overall interaction between website and user.
Strategies to beat the Instagram algorithm – Just like all social media platforms they use a series of evolving algorithms to deliver content to their users.
Should I outsource my Google Ads management – There is no one size fits all approach, you need to do what works for your business. Read through some of the tips in this blog and decide is outsourcing Google Ads will help to get you the results you are looking for.
Why e-commerce isn’t what you think it is – There are plenty of success stories and if you do the work you can achieve great things. Have a read through this blog to see some top tips to help you succeed at e-commerce.
Will social media ever die – Social media is not going anywhere. As small business owners, we need to embrace it and use it to our benefit. It can be the perfect tool to grow the online exposure of your business, engage with customers and take your business to the next level. All while remaining in front of your ideal clients.
Misinformation is everywhere – From Google searches to Social Media, News websites and even direct to your email, misinformation and disinformation content is everywhere!
Why you need to outsource your marketing – In many cases, small business is better off choosing to engage a professional to look after their marketing. They give your marketing a fresh perspective that you may not have as you live and breathe your business.
Why you need PPC – Utilising PPC for your small business you can generate leads, sales, website visitors and more. This makes it a very worthwhile investment for most businesses.
Is a high bounce rate bad – It depends. If the success of your site depends on users viewing more than one page, then, yes, a high bounce rate is bad.
Triggers to boost your sales – As a business owner, you want to trigger people to do business with you. This may be something like subscribing to your blog or purchasing an item/service from you.
How to combat shopping cart abandonment – Have you ever been on a website, added to cart and then decided not to by? What were the reasons you choose to abandon the cart?