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Blog topics include, Small Business, SEO, Content Marketing and Social Media. New blog published every Monday, subscribe to have it delivered straight to your inbox.
Why social media is important – Your potential clients and existing clients will use social media to easily find out more about your business. Are you using social media for your small business but not realising exactly how it adds value to your business.
The difference between paid search and organic search
SEO trends to pay attention to – If you are still unsure about SEO and why you need to ensure your website is optimised read on and see what new trends are taking hold.
Are you smartphone optimised – When you view your website on your smartphone, how does it work for you? Remember that if you don’t like it, your visitors may not like it either. This can be particularly true for eCommerce stores, take note that not everyone wants to use or has a desktop.
Google Ads or Facebook Ads – 60% Of Customers Search For Local Services Before Buying. Are you appearing in the results when your ideal clients are searching for what you have on offer or are you nowhere to be found?
Are you using Facebook for business – Contrary to some sceptics – Facebook is not dead but how you are using it may be! Don’t make the mistake of ignoring a platform that has 2 billion users worldwide with 1 billion of that active daily.
How can social media help your SEO – If you are slow to the social media party then your marketing strategy is going to be missing an opportunity for exposure. The kind of exposure that could help your business to appear in the Google results when your ideal clients are searching.
Do you need Google Ads – It is a trusted go-to resource where people find the answers they are looking for, do research and shop daily. Would you like your customers to find you immediately when they search for your products or services?
5 Ways to adapt your business to climate change – Regardless of your belief or disbelief in climate change, it has been the climate that has been an integral part of doing business. Travelling to trade your items by land or by sea, the weather had to be taken into account as part of your journey.
Redesigning your website? Don’t forget SEO! Are you planning a redesign of your website? Is it going to be amazing with all the bells and whistles and things that your old website didn’t have? Don’t forget SEO or your new website may get lost.
Create a DIY marketing plan – When one year ends and another starts it is a great time to review the year than has been and set some goals for the year ahead. Perhaps you need to review last years goals and carry them into the New Year with a new plan.
6 Secrets about contact pages – The humble contact page on your website is far more important than you realise. Having the right details and ensuring your visitors’ user experience is the best it can be is essential. Work on yours today.